Adobe is fully in its agent era
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I am a big fan of artificial intelligence taking on the miserable tasks of creative work. Renaming and tagging footage, syncing multiple camera angles, reformatting an ad for 50 different aspect ratios? Let the computer do that, thanks. Adobe showed me how its AI agent can do all that, right inside its apps, back in June. But actual creative work? Pass.
Today, at its Max conference, Adobe is announcing something far more radical than anything it showed me just a few months ago. The company is
Today, at its Max conference, Adobe is announcing something far more radical than anything it showed me just a few months ago. The company is
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