✈️ Travel 9h ago · John Ollila

Whine Wednesdays: US Frequent Flier Programs Have Lost Their Purpose

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Whine Wednesdays: US Frequent Flier Programs Have Lost Their Purpose
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It is the time of year when “loyalty” programs announce how they’re “evolving” for the following year, and yesterday, United announced higher qualification requirements for many (read more here).

The paradox of many of these programs today is that you essentially must fly on very expensive economy tickets or in paid business to reach the elite tiers, and the tier benefits are really mostly beneficial to economy fliers.
So, you need to pay for business to reach the elite tier that comes wi

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