📰 Media & Journalism 10h ago · Sara Guaglione

Bleacher Report launches YouTube channel for its sports cartoon fanbase ahead of World Cup

Digiday
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Bleacher Report is betting on its animated content to break through all the sports coverage around the FIFA World Cup tournament kicking off next month. The Warner Bros. Discovery-owned sports publisher has launched a dedicated home for its cartoon shows on YouTube this week.



The move is also about deepening audience engagement, by giving the fanbase around B/R Cartoons a place to go for all the animated content and to engage with others.



B/R’s animated content has “driven more viewership

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