Aldi hires Instacart to power its U.S. website instead of developing it in-house
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This story was originally published on sister site, Modern Retail.
In the U.S., Aldi has moved away from developing its own e-commerce website in-house, instead turning to a grocery tech giant to do the heavy lifting.
Aldi U.S. just launched a new website and app powered by Instacart’s white-label e-commerce and fulfillment platform, Storefront Pro. The platform allows retailers to use Instacart’s digital commerce technology while maintaining elements of their brand identity.Co
In the U.S., Aldi has moved away from developing its own e-commerce website in-house, instead turning to a grocery tech giant to do the heavy lifting.
Aldi U.S. just launched a new website and app powered by Instacart’s white-label e-commerce and fulfillment platform, Storefront Pro. The platform allows retailers to use Instacart’s digital commerce technology while maintaining elements of their brand identity.Co
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