Commonly asked questions about Southwest's recent Rapid Rewards reboot and Companion Pass changes
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On October 15, 2026, Southwest announced significant changes to its Rapid Rewards loyalty program. The airline will roll out new terminology soon while revising the perks and rules of various pieces of the program, all starting on January 1, 2027.Change often creates confusion, and this change is no exception. Southwest has switched up so many things in the last few years. Even Southwest frequent flyers may feel their heads spinning.Related: The new playbook for booking and flying with Southwest
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