“We don’t underestimate our readers”: Manera on taking a print-first magazine international
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How Manera has grown from a Spanish interiors title into editions in Mexico and Benelux – while keeping a distinctive editorial identity across print and digital.
Launching a new print magazine in 2022 was, as Manera Founder and Editor Enric Pastor acknowledged at FIPP World Media Congress today, “a rather unusual business decision”.
At the time, he said, much of the industry’s attention and investment was moving towards faster, shorter and increasingly digital content. Manera went the oth
Launching a new print magazine in 2022 was, as Manera Founder and Editor Enric Pastor acknowledged at FIPP World Media Congress today, “a rather unusual business decision”.
At the time, he said, much of the industry’s attention and investment was moving towards faster, shorter and increasingly digital content. Manera went the oth
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