📰 Media & Journalism 1d ago · James Hercher

Adobe Advertising Just Launched Its Own Custom Algorithms Product

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Adobe paid $540 million to buy video DSP TubeMogul in 2016 with plans to build a programmatic advertising powerhouse inside one of the world’s largest marketing clouds. But that promise has gone largely unfulfilled during the 10 years since. Until now, perhaps. Last week, Adobe Advertising announced the general release of its own Custom Algorithms […]
The post Adobe Advertising Just Launched Its Own Custom Algorithms Product appeared first on AdExchanger.

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