📰 Media & Journalism 5h ago · Victoria McNally

The IAB Wants To Get Ad Tech Speaking The Same Language About Digital Video

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Ask five people in ad tech to define "CTV" – or any other streaming-related three-letter acronym – and you'll get five different answers. The IAB wants to fix that.
The post The IAB Wants To Get Ad Tech Speaking The Same Language About Digital Video appeared first on AdExchanger.

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