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Bettrlabs is building an AI-powered R&D platform for consumer product innovation

YourStory India
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Bettrlabs is building an AI-powered R&D platform for consumer product innovation
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When JP Mohanty first saw how long it takes consumer goods companies to develop a new product, he was stunned. It took months of experimentation across multiple laboratories, along with significant investment in infrastructure. In an era increasingly shaped by digital tools and artificial intelligence, the timeframe seemed absurd. This realisation led him to launch Bettrlabs last year with Ravinkumar S, Prathap Raj and Beena Rai.The deeptech startup is building an AI-powered R&D op

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