📰 Media & Journalism 10h ago · Ronan Shields

Ad Tech Briefing: The days of bloat are over, as efficiency drives ad tech’s C-suite exodus

Digiday
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Ad Tech Briefing: The days of bloat are over, as efficiency drives ad tech’s C-suite exodus
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Faced with the ever-increasing incursion of LLMs, the majority of independent ad tech players are faced with the option of either bulking up or flaming out; it’s a scenario that was demonstrated in several developments over the past week. 



Meanwhile, prominent companies in the space continue to reshuffle their

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