🎮 Gaming
Oct 1, 2025
Tailoring digital play by age: How StoryToys built the LEGO® Bluey app
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StoryToys was founded in 2008 with the mission of bringing educational apps to kids of all ages. Over the past 17 years, they’ve released apps including Hungry Caterpillar Play School, LEGO® DUPLO® World, Disney Coloring World and LEGO® DUPLO® Peppa.
Their latest title, LEGO® Bluey, launched on August 14, 2025. Developed in collaboration with the LEGO Group and BBC Studios, it targets kids age two to four, and blends fun with early learning.We spoke with Devon Wolfgang, the principal engineer at
Their latest title, LEGO® Bluey, launched on August 14, 2025. Developed in collaboration with the LEGO Group and BBC Studios, it targets kids age two to four, and blends fun with early learning.We spoke with Devon Wolfgang, the principal engineer at
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