Column: Tech troubles test the theme park industry
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Corporate leaders often fall in love the promise of new technology. But when a company’s customers do not share that love, problems follow.
Universal promised that its new Epic Universe theme park in Orlando would be the “most technologically advanced theme park ever built.” More than a year after its debut, revenue and earnings are down at Universal’s theme parks, in large part due to Epic Universe not driving the big attendance gains the company had hoped.
Epic opened in May 2025, and by June
Universal promised that its new Epic Universe theme park in Orlando would be the “most technologically advanced theme park ever built.” More than a year after its debut, revenue and earnings are down at Universal’s theme parks, in large part due to Epic Universe not driving the big attendance gains the company had hoped.
Epic opened in May 2025, and by June
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