📈 Stock Market 17h ago · Gerelyn Terzo

Pepsi’s Stock Has Fallen About a Third From Its Peak. A Gen X Investor Who Grew Up With the Brand Could Be Taking More Risk Than She Realizes

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The post Pepsi’s Stock Has Fallen About a Third From Its Peak. A Gen X Investor Who Grew Up With the Brand Could Be Taking More Risk Than She Realizes appeared first on 24/7 Wall St..
PepsiCo (NASDAQ:PEP) topped out near $196 in 2023. Shares now trade around $134, a decline of about 32%.
If you’re 58 and grew up on Doritos, Gatorade and Mountain Dew, that drop may not feel like risk at all. The brand is everywhere, the dividend keeps rising, and the stock can feel like the safest thi

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