✈️ Travel 4d ago · David Slotnick

JetBlue still plans to double down on premium, undeterred by cost pressures

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JetBlue still plans to double down on premium, undeterred by cost pressures
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Could high jet fuel costs and financial challenges force JetBlue to pause its push to add premium products, such as first-class seats?CEO Joanna Geraghty left no ambiguity in her answer: "Absolutely not."That line of questioning, which came during the carrier's quarterly earnings call Tuesday, was fair. And Geraghty's answer was critically important to both passengers and investors. New details dropped by executives during the call offer a first glimpse of how those new premi

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