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Spotify launches podcast Memberships, creators keep 90% of the revenue

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Spotify launches podcast Memberships, creators keep 90% of the revenue
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Spotify first previewed Memberships at its Investor Day back in May, and today the feature is rolling out in 34 markets. It lets eligible podcast creators charge their biggest fans a monthly fee for exclusive content and perks, and it replaces the podcast subscriptions Spotify introduced in 2021.

Creators get to decide what their Membership includes: exclusive audio or video, bonus episodes, fewer ads, early access, access to a show's archive, or all of the above. They can also split their bene

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