🦄 Startups & VC
1d ago
The festive sales playbook: How Amazon and Flipkart are winning India’s mega sales
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If you’ve been tracking the annual showdown between Amazon’s Great Indian Festival and Flipkart’s Big Billion Days, it’s easy to get bogged down in the hype. Every year brings promises of bigger discounts and flashier launch events. But looking past the standard headlines this season, the actual narrative on the ground has shifted. The real battle isn't just about who knocks a few extra rupees off a television; it’s about instant fulfillment, structural supply chain pivots, and an aggressive pus
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