Exploring the importance of trust in the media on World News Day
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In June this year, the Reuters Institute released a poll that highlighted a worrying a trend. According to the study, public trust in the news has plummeted to just 37%, three points down since last year. In the UK, trust has fallen by five points to 30% – 20 points lower than 10 years ago.
This erosion of trust (and the importance of retaining and maintaining it) is a driving force behind World News Day – the global news media industry campaign to draw public attention to the rol
This erosion of trust (and the importance of retaining and maintaining it) is a driving force behind World News Day – the global news media industry campaign to draw public attention to the rol
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