Build impact into your editorial strategy
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Each person in a newsroom has a different perspective on the type of impact they want their work to have. With so many definitions and stakeholders, impact can’t fall to the engagement or analytics teams alone to track and manage. It has to become part of how everyone plans, reviews and improves the journalism — organizations learn when everyone is responsible for a piece of the conversation or the outcome.
How one newsroom integrated impact into its reporting
Everyone in the newsroom needs to n
How one newsroom integrated impact into its reporting
Everyone in the newsroom needs to n
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