How Zero-Fee Digital Transactions Are Changing Customer Loyalty in Banking
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For decades, Kenyan banks competed on branch networks, lending products, interest rates and the strength of their customer service. However, things are a bit different today as customer loyalty is no longer shaped by customer service and branch networks but the cost and convenience of moving money. This is partly due to the digital transformation […]
The post How Zero-Fee Digital Transactions Are Changing Customer Loyalty in Banking appeared first on TechMoran.
The post How Zero-Fee Digital Transactions Are Changing Customer Loyalty in Banking appeared first on TechMoran.
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