🎭 Culture 9h ago

Y-3 Brings the adidas Superstar Into the Future

Highsnobiety
Streetwear, lifestyle, and contemporary culture
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The adidas Superstar and flat don't even belong in the same sentence, but leave it to Yohji Yamamoto to rewrite the playbook on chunky adidas sneakers. That's more or less what's going on with the Y-3 Superstar 3G. Before influencers and branded campaigns, the adidas Superstar went viral before viral was a thing, thanks to heavy media co-signs from hip-hop legends like Run-D.M.C., the recipients of adidas' first-ever non-athlete endorsement deal.The OG interpretation of the s

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