What publishers can learn from Australia’s battle with the platforms
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Former Australian Communications Minister Paul Fletcher reflects on the News Media Bargaining Code, platform power and why AI is reopening questions about the value of publisher content.
When Australia introduced its News Media Bargaining Code in 2021, it was responding to a problem publishers around the world were grappling with: technology platforms were deriving value from journalism without agreeing a price with the businesses producing it.
Paul Fletcher was Australia’s Communications
When Australia introduced its News Media Bargaining Code in 2021, it was responding to a problem publishers around the world were grappling with: technology platforms were deriving value from journalism without agreeing a price with the businesses producing it.
Paul Fletcher was Australia’s Communications
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