Apple Captures 65% of Global Premium Smartphone Market
Source ↗
👁 0
💬 0
Apple captured 65% of the global premium smartphone market in the first half of 2026, as the wider premium segment's share of overall smartphone sales climbed to a record 29%.
That's according to Counterpoint Research's Handset Model Sales Tracker, which tracks smartphones with a wholesale average selling price of $600 or more. Apple's premium segment revenue grew 9% year-over-year in the first half of 2026, which Counterpoint attributed to strong sales of the iPhone 17 lineup, particularly
That's according to Counterpoint Research's Handset Model Sales Tracker, which tracks smartphones with a wholesale average selling price of $600 or more. Apple's premium segment revenue grew 9% year-over-year in the first half of 2026, which Counterpoint attributed to strong sales of the iPhone 17 lineup, particularly
Comments (0)