The Met’s audience engagement team is aiming for meaning
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What makes you feel like you belong, particularly in a space that may feel intimidating or unfamiliar?
I turned to an expert for answers.
In 2025, the Metropolitan Museum of Art in New York City welcomed 6.3 million visitors, and certain events brought in roughly 20,000 visitors in a single day — and that’s only the people who were physically there. Across web, social, and email channels, The Met reached over 45 million people last year.
Welcoming this massive audience falls to a d
I turned to an expert for answers.
In 2025, the Metropolitan Museum of Art in New York City welcomed 6.3 million visitors, and certain events brought in roughly 20,000 visitors in a single day — and that’s only the people who were physically there. Across web, social, and email channels, The Met reached over 45 million people last year.
Welcoming this massive audience falls to a d
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