💼 Business 10h ago · Beatrice Nolan

Apple debuts Siri AI at WWDC as Tim Cook prepares to hand over the reins

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Apple debuts Siri AI at WWDC as Tim Cook prepares to hand over the reins
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On Monday, Apple held its annual Worldwide Developers Conference, in what was both Tim Cook’s last as chief executive and what analysts have dubbed as the company’s most high-stakes showcase in years. At the event, Apple debuted a new and improved Siri—rebranded as Siri AI—as the company sought to answer mounting questions about its place in the AI race. The revamped assistant, which can draw on real-time information and personal device data, marks the company’s most significant AI push to date.

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