Gen Z Enthusiasts Love Japanese Cars and the Chevy Cobalt SS: Hagerty Data
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Say what you want about Gen Z, but this youthful cohort has pretty good taste in cars, at least according to classic car insurer Hagerty. The company has been digging through its insurance quote data to find generational trends, this time looking at cars that were disproportionately popular among Gen Z (here defined as people born between 1997 and 2012). Gen Z represents the next generation of collector-car buyers, so this provides a bit of insight into where the future of the hobby might go.
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