💻 Technology 14h ago · Tim Hardwick

MacBook Neo Could Get New Colors to Cushion Potential Price Hike

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MacBook Neo Could Get New Colors to Cushion Potential Price Hike
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Apple is considering adding new colors to its MacBook Neo lineup as a way to cushion customers against a possible price increase, according to Taiwan-based tech columnist and former Bloomberg reporter Tim Culpan.





Writing in his latest Culpium newsletter, Culpan says that the runaway success of the entry-level laptop has left Apple paying more for the components inside it. As a result, he says new finishes are one option being weighed by Apple to keep enthusiasm high if those costs end up ge

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