Hankook Tire tightens grip on British EV market by sponsoring premier exhibition
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Hankook Tire & Technology said Monday that it has secured the headline sponsorship for the United Kingdom’s premier electric-vehicle exhibition, Everything Electric UK 2026. The deal represents a significant broadening of the company’s sponsorship footprint as it promotes its iON tire line to a growing European consumer base. Everything Electric is organized by Fully Charged, a British electric vehicle (EV)-focused media company, and serves as a leading platform to showcase the latest technology
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