KitKat’s newest product is . . . a Faraday cage?
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KitKat’s newest invention isn’t a chunky bar, or an F1 car-shaped chocolate, or even a branded ice cream. It’s a KitKat wrapper that blocks your cell phone signal.
The product is called “Break Mode,” and it was produced via a collaboration between KitKat Panama and the creative agency Ogilvy Colombia. It looks like an oversized KitKat wrapper, but it’s actually a Faraday cage, or a conductive enclosure designed to block electromagnetic fields. While Faraday cages are most commonly used in me
The product is called “Break Mode,” and it was produced via a collaboration between KitKat Panama and the creative agency Ogilvy Colombia. It looks like an oversized KitKat wrapper, but it’s actually a Faraday cage, or a conductive enclosure designed to block electromagnetic fields. While Faraday cages are most commonly used in me
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