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Early deliveries can lower product ratings by 0.2 stars, analysis of 11 million reviews finds

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Early deliveries can lower product ratings by 0.2 stars, analysis of 11 million reviews finds
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When it comes to package delivery, early isn't always better. A new study published in Production and Operations Management by researchers at the University of Iowa's Tippie College of Business finds that when a package that's ordered online is delivered earlier than the promised delivery date, the purchaser is apt to give it fewer stars when they leave an online review.

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