Programmatic Peacekeeping
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Programmatic infighting reached a new peak last fall, as LinkedIn flame wars erupted over transaction IDs. OMD Worldwide Chief Media Officer Ben Hovaness, leader of a new programmatic peacekeeping group, talks through the org’s goal to encourage more conversation and less conflict.
The post Programmatic Peacekeeping appeared first on AdExchanger.
The post Programmatic Peacekeeping appeared first on AdExchanger.
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