At Vinitaly 2026, Optimism Outweighs Global Strife
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Vinitaly turned 58 this year, and the fair still delivers. Over four days in Verona, roughly 90,000 attendees from more than 130 countries have thousands of conversations across dozens of pavilions. Whatever your feelings about big trade fairs, this one still matters.
2025 Vinitaly was all about tariffs. They are now part of the cost of doing business, and the industry has largely adjusted to working within that reality. A recent Supreme Court ruling declared that the 15% tariffs were illegal
2025 Vinitaly was all about tariffs. They are now part of the cost of doing business, and the industry has largely adjusted to working within that reality. A recent Supreme Court ruling declared that the 15% tariffs were illegal
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