🌏 Asia 2d ago · Ralph Ray Chua

[Good Business] What Lion-Tiger Katol teaches us about purpose that lasts

Rappler Philippines
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[Good Business] What Lion-Tiger Katol teaches us about purpose that lasts
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Every Filipino home has a smell that holds a sense of immediate nostalgia. For many of us, it is the slow, familiar curl of smoke rising from a lit green coil, a scent that meant nightfall was coming, the family was settling in, and that someone had thought ahead to keep the mosquitoes away. That coil, more often than not, was Lion-Tiger Katol.



This year, Lion-Tiger turns 70. But before it became a household name, it was simply an idea born out of concern for ordinary Filipino families.



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