💼 Business Apr 15, 2026 · Enrique Dans

The idea that the internet is built for people is crumbling. That has huge implications for your business

Fast Company
Innovation in technology, leadership, and design
View Channel →
The idea that the internet is built for people is crumbling. That has huge implications for your business
Source ↗ 👁 0 💬 0
For years, companies have assumed the internet was built for people. 



Websites were designed to attract human attention, explain, persuade, reassure, and eventually convert. Search engine optimization, user experience, digital merchandising, and checkout design all rested on the same basic premise: the user was a person sitting in front of a screen. 



That premise is beginning to crack. 






Not because people are disappearing, but because they are starting to delegate. More and more ofte

Comments (0)

Sign in to join the discussion

More Like This

‘This is unbelievable’: My adviser made $300,000 trading options. Now I’m being killed by taxes. Do I fire him?
MarketWatch.com - Top Stories · 2h ago
Trump administration is nearing a $500M rescue that could give U.S. 90% of Spirit Airlines
Quartz · 2h ago
Anheuser-Busch is doubling its U.S. manufacturing investment to $600 million
Quartz · 2h ago
In Gaza, first local vote in years offers gauge of Hamas popularity
All News · 2h ago
Goldman Sachs’ Akila Raman to lead alternatives capital markets business, memo shows
All News · 2h ago
Form 144 OneWater Marine Inc. For: 22 April
All News · 2h ago