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Art films boost creative thinking in nearly 500 viewers, experiment suggests

Medical Xpress
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Art films boost creative thinking in nearly 500 viewers, experiment suggests
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A new study offers some of the strongest evidence yet that viewing art doesn't just move us emotionally—it changes how we think. Researchers at UC Santa Barbara found that people who viewed artistic film shorts showed measurable increases in creative thinking compared with those who watched entertaining, "non-art," videos.

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