Art films can make you more creative
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A new study offers some of the strongest evidence yet that viewing art doesn’t just move us emotionally—it changes how we think.
Researchers at UC Santa Barbara found that people who viewed artistic film shorts showed measurable increases in creative thinking compared with those who watched entertaining, “non-art,” videos.
“Art confronts us with the unexpected,” says psychological researcher Madeleine Gross, who led the study with coauthor Jonathan Schooler, also in
Researchers at UC Santa Barbara found that people who viewed artistic film shorts showed measurable increases in creative thinking compared with those who watched entertaining, “non-art,” videos.
“Art confronts us with the unexpected,” says psychological researcher Madeleine Gross, who led the study with coauthor Jonathan Schooler, also in
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