K-pop goes green: Fans push for sustainability, lower emissions
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For years, K-pop fans have shown their dedication by buying physical albums in bulk to help boost artists to the top of global charts. Now, a growing number are using that same highly organized collective power to push back against the industry’s large environmental footprint. Founded in 2021, Kpop4Planet marks a shift in youth climate activism. Driven by environmental concerns, the global fan-led group targets the entertainment sector’s mass production of plastic albums while pressuring financi
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